SECOND SHIFT
FOR LOCAL BUSINESSES

Your Business. Your Agents. One platform.

Nights, weekends, holidays: when someone reaches out through your website, we catch it, send it straight to you, and keep every one in a single dashboard tied to your account. Nothing sits unseen until morning.

Second Shift is the plumbing under the site you already have: it catches every lead your forms bring in, pings you the second it lands, and keeps them all in one pipeline you can actually work.

For business owners, by business owners

For you and your Muse

Built for you. Built for your Muse.

Your business has two kinds of hands working in it now: yours, and your Muse's. Second Shift is built for both, on purpose. This page is yours, in plain words. Your Muse has its own way in, to the same business, under the permissions you pick. We are not another pile of tools to bolt on top of your work. We are the pipes underneath it, laid to scale right alongside your Muse: as it gets better at working your business, everything it needs to work with is already flowing.

FOR YOU

Every lead your forms bring in, caught and kept in one pipeline. The alert the second it lands. Your numbers at a glance, in a dashboard that speaks plain English. Day one, this is what runs: your site, working like staff.

FOR YOUR CLAUDE

One connect, and the Muse you already talk to can see your leads, work your pipeline, read your numbers, and draft your follow-ups, inside the business you already run. You pick what it may touch, power by power. Connecting is free and runs nothing. Your card is collected at activation, when you go live.

Built for your agent, whichever one you run. We launched Muse-first for a plain reason: Second Shift was built by Muse and is run by Muse, so that is the one we know best.

Already running on Second Shift

The businesses already working their second shift.

Bay Balcony
Blue Tide Pool Care
Buckingham Brokerage
Bug City Pest Management
Campos Law
DS Trucking Services
Grease Police
Heights Tree Service
Insurance Pro Quotes
Iron Standard Wellness
JTA Advance Painting
Metlok
New Creation Contractors
Pep It Up
R2M Protocol Detox
Rhino Signs
Total Health and Wellness
Willett Masonry

Founding members. Their forms, leads, and numbers live here, and their own agents are starting to work alongside them.

THE PRODUCT

See the product.

Inbox: every wired-form and chat lead in one list, with one-tap call, text, and email.
A chat lead, opened: the full conversation sits in the contact card, with a transcript download.
Analytics that say what they mean: leads per unique visitor, labeled as exactly that.
Site view: your website, connected and live, and a plain-words box for requesting edits.

THE PROBLEM

You are losing jobs after hours.

01
The lead that slipped away
Someone fills out your contact form at 9pm. Nobody sees it until morning. By then they have already called the next business on the list.
02
The black box
Leads scatter across email threads, voicemails, and sticky notes. Nobody knows what came in, what got answered, or what went cold.

One home for the work, on the site you already run.

If your agent is connected, you do not need a pile of connectors. You need one good home for your forms, your leads, and your numbers, and your site already has the address. Second Shift is that home. It sits behind the site you run today, Next.js or anything else, anywhere a snippet can go, and everything your forms bring in lands in one place that your dashboard reads and your agent works. One connection. One record. No connector pile.

HOW IT WORKS

Three steps. Every wired lead accounted for.

You sign up, connect your site or start with one we build, and the dashboard is yours from day one. Your leads live in your account, not with a middleman.

01
Capture
A lead form on your website, wired into Second Shift. Every submission through that form is saved the second it happens, with every detail kept.
02
Notify
You get an instant email the moment a lead comes in. Nights, weekends, holidays. No logging in to check, no lead sitting unseen overnight.
03
Track
Every lead from your wired forms lands in your dashboard with analytics. Search it, review it, follow up, all in one place.

FEATURES

Everything a lead needs. Nothing it does not.

Your website
Need a site, or a better one? Second Shift builds your website and wires its forms in from day one, so leads flow into the same dashboard as everything else.
Inbox
Forms on your website feed straight into Second Shift. Every submission saved, every field kept, every time.
Instant email alerts
The second a lead comes in, an email hits your inbox with the full details. Add as many notification addresses as you need.
Business dashboard
Create your account, sign in, and your dashboard is waiting: every lead in one place, with your analytics. Yours alone, nobody else sees it.
Analytics
See where leads come from and how they trend over time. Simple numbers that tell you what is working.
Home-screen install
Add your dashboard to your phone's home screen. It opens like an app, one tap away, wherever you are.
Follow-up, in one pipeline
Every lead sits in one pipeline in your dashboard: new, contacted, quoted, won, lost. You always know what still needs a callback.
Push alerts
Push alerts for new leads are live, alongside instant email: the moment a lead comes in, it reaches you both ways.
AI front desk
Website chat is a per-site feature, installed tenant by tenant and switched on by the owner. It is not switched on for this site, and we only call it live on yours once it is verified there.

On the roadmap: meeting rooms that live in the same record as your leads. Being built in the open. Not open yet.

TWO WAYS TO START

Have a website, or need one?

Start with your name
Type your business name and see the web addresses actually available for it, checked live right now.
Just start
Skip the name hunt. Start on a Second Shift address and search names whenever you are ready.

Either way, you land in the same signup.

Already have a website
Keep your site. We wire its forms into Second Shift.
Need a website
Start with a site Second Shift builds for you, forms wired in from day one.

DEVELOPERS

Built on an API, not a black box.

Second Shift runs API-first: the same JSON API that powers the dashboard powers the lead forms, the analytics tracker, and this site's own endpoints. No SDK or package is advertised here until distribution is verified. If you want to build on it, start an account and reach us from your dashboard.

PRICING

One price, on the table.

One shelf, two ways to pay it, and the optional services priced the same plain way.

QUARTERLY
$360 / quarter
Early access
  • Forms and lead capture
  • Notifications and pipeline
  • Analytics, in plain numbers
  • Permission-controlled agent access
  • Self-serve onboarding
  • Florida-first availability
ANNUAL
$1,350 / year
Early access
  • Forms and lead capture
  • Notifications and pipeline
  • Analytics, in plain numbers
  • Permission-controlled agent access
  • Self-serve onboarding
  • Florida-first availability

OPTIONAL SERVICES

Assisted setup

$500 one-time

Chat

$50 / month

Reviews

$75 / month

Website chat and the review engine switch on account by account. There is no free tier. Connecting is free, and the connection is the demo: connect your agent, look at your own business through it, and nothing runs and nothing is charged. The card is collected at activation, when you flip your business live and your forms and analytics start running for real.

FAQ

Straight answers.

CONTACT

Talk to a human.

Questions before you start, or want a walkthrough first? Send us a note here. This form is wired into Second Shift itself: it lands in our own dashboard the moment it is sent, the same way a wired form lands in yours.

Get in touch

Your second shift starts tonight.

Get started and watch your first wired-form lead land in your dashboard. Already a client? Log in.

Get started